Marketing Automation

Having so much inbound marketing that you need solid automation in place to deal with it is a great problem to have.

Ensuring your message reaches the right people at the right stage in your sales funnel, with thousands of contacts to process and an almost infinite number of variables, is really challenging without the right tools in place. That's why Drum Digital is here to help you, specialising in leading marketing automation platforms like Hubspot to make sure you’re getting it right - every time.

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Come with us on a journey of streamlined efficiency and unparalleled customer experiences with our cutting-edge marketing automation services, discovering the transformative power that automation brings to your business.

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How we help you:
  • Define Automation Sequences: We meticulously identify automation sequences that align seamlessly with your business objectives, ensuring a top-tier customer experience while liberating your time for strategic pursuits.
What you get:
  • Comprehensive Automation Plan: Receive a tailored plan that optimally supports your business objectives through automation.
  • Essential Assets: Access all necessary assets for a seamless automation sequence, with expertly crafted emails and other components.
  • Active Automation Workflow: Fully operational automation workflow, ensuring consistent engagement and efficient processes.

Let's chat about marketing automation today

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Components of digital strategy

A successful digital strategy combines various components such as SEO, PPC, content marketing, and social media marketing. These elements work together to increase online visibility, drive targeted traffic, and engage with the target audience.

SEO for better rankings

Search Engine Optimization (SEO) is a crucial part of any digital strategy. By optimizing your website and content, you can improve your organic search rankings, attract more qualified traffic, and increase your online visibility.

PPC for instant results

Pay-Per-Click (PPC) advertising allows you to reach your target audience instantly. With strategic ad placements and effective targeting, you can drive immediate traffic to your website and generate leads or sales.

Marketing Automation Articles
Insights

Digital strategy articles

Read our latest blog posts for valuable insights.

What Does ChatGPT Know About Your Business? The Next Frontline of B2B Visibility
B2B
2
min read

What Does ChatGPT Know About Your Business? The Next Frontline of B2B Visibility

What does ChatGPT know about your business? With more than 800 million weekly users, ChatGPT has become the Google of AI — and it’s already reshaping how B2B buyers research suppliers. In fact, nearly half of decision-makers now use AI tools to compare options before they ever reach out. That means your next client might not be Googling you — they might be asking ChatGPT. And what AI finds depends entirely on the digital footprint you’ve built.
Read more
Would You Choose Your Business Based on What Shows Up Online?
B2B
4
min read

Would You Choose Your Business Based on What Shows Up Online?

In B2B, buyers are making up their minds long before they ever speak to your sales team. Research shows 77% of buyers do their own homework first, and many are already 60–70% through their decision process before they reach out. Add in AI tools that automatically summarise your business from what’s publicly available, and your digital presence is no longer optional — it’s decisive. If your online footprint doesn’t reflect the authority, credibility, and clarity you bring to the table, opportunities can vanish before you even know they existed.
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Why ‘More Marketing’ Isn’t the Answer — And What to Do Instead
B2B
2
min read

Why ‘More Marketing’ Isn’t the Answer — And What to Do Instead

When growth slows, the natural instinct is to ramp up activity — more posts, more ads, more content. But without a clear strategy, all that extra effort often turns into background noise. The key to real results isn’t doing more; it’s doing what matters most, consistently and with purpose.
Read more
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Marketing Automation Case Studies
Latest

Discover Our Digital Strategy Success Stories

Read about our clients' achievements and how we helped them.

Bare Energy – Solar Company Supporting Sales with Smarter Automation

Helping the sales team nurture prospects and convert more enquiries into paying customers.
Marketing Automation
B2B
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Barossa Valley Wine Company - Top Shelf South Australian Vinyard

Close collaboration between specialist marketing agencies delivers a delicious brand rejuvenation across organic and paid channels
Social Advertising
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