SEO

Lead the right people to find your digital messaging and compell them to take the action you’re asking.

In the digital realm, Search Engine Optimisation (SEO) serves as the cornerstone of online visibility and organic growth of your digital presence. At Drum Digital, we excel in the art and science of SEO, crafting strategies that propel your brand to the forefront of search engine results. Prepare to transcend digital boundaries and establish a formidable online presence with our SEO expertise.

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SEO and inbound marketing are part of the same ecosystem. The relationship between them is symbiotic - SEO aids the success of inbound marketing by ensuring your content is found, and inbound marketing enables pitch perfect SEO by creating relevant quality content that people want to link to.

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How we help you:
  • Comprehensive SEO Strategy: We will develop a customised SEO strategy that aligns with your business objectives, focusing on both on-page and off-page optimisation.
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  • Keyword Research & Optimisation: Through meticulous keyword research, we identify and optimise for the terms your audience is searching for, boosting your visibility in search results.
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  • Content Enhancement: Our team will optimize existing content and create new, SEO-friendly content that resonates with your audience and aligns with search engine algorithms.
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  • Technical SEO: We address technical aspects such as site structure, navigation, and page speed, ensuring that your website is search engine-friendly.
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  • Link Building: Implementing ethical and effective link-building strategies to enhance your website's authority and credibility in the eyes of search engines.
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What You Get:
  • Tailored SEO Strategy: Receive a comprehensive plan designed to enhance your online presence and drive organic growth.
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  • Optimised Keyword Integration: Benefit from targeted keyword usage, enhancing your website's visibility and attracting relevant traffic.
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  • Engaging & SEO-friendly Content: Content that resonates with your audience and aligns with SEO algorithms for improved rankings.
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  • Technical SEO Optimisation: Enjoy a website that is technically superior with optimal performance and favourability with search engines.
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  • Effective Link-Building: Build authority in your industry with ethical link-building strategies that enhance your website's credibility.

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Let's chat about your SEO today

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Components of digital strategy

A successful digital strategy combines various components such as SEO, PPC, content marketing, and social media marketing. These elements work together to increase online visibility, drive targeted traffic, and engage with the target audience.

SEO for better rankings

Search Engine Optimization (SEO) is a crucial part of any digital strategy. By optimizing your website and content, you can improve your organic search rankings, attract more qualified traffic, and increase your online visibility.

PPC for instant results

Pay-Per-Click (PPC) advertising allows you to reach your target audience instantly. With strategic ad placements and effective targeting, you can drive immediate traffic to your website and generate leads or sales.

SEO Articles
Insights

Digital strategy articles

Read our latest blog posts for valuable insights.

What Does ChatGPT Know About Your Business? The Next Frontline of B2B Visibility
B2B
2
min read

What Does ChatGPT Know About Your Business? The Next Frontline of B2B Visibility

What does ChatGPT know about your business? With more than 800 million weekly users, ChatGPT has become the Google of AI — and it’s already reshaping how B2B buyers research suppliers. In fact, nearly half of decision-makers now use AI tools to compare options before they ever reach out. That means your next client might not be Googling you — they might be asking ChatGPT. And what AI finds depends entirely on the digital footprint you’ve built.
Read more
Would You Choose Your Business Based on What Shows Up Online?
B2B
4
min read

Would You Choose Your Business Based on What Shows Up Online?

In B2B, buyers are making up their minds long before they ever speak to your sales team. Research shows 77% of buyers do their own homework first, and many are already 60–70% through their decision process before they reach out. Add in AI tools that automatically summarise your business from what’s publicly available, and your digital presence is no longer optional — it’s decisive. If your online footprint doesn’t reflect the authority, credibility, and clarity you bring to the table, opportunities can vanish before you even know they existed.
Read more
Why ‘More Marketing’ Isn’t the Answer — And What to Do Instead
B2B
2
min read

Why ‘More Marketing’ Isn’t the Answer — And What to Do Instead

When growth slows, the natural instinct is to ramp up activity — more posts, more ads, more content. But without a clear strategy, all that extra effort often turns into background noise. The key to real results isn’t doing more; it’s doing what matters most, consistently and with purpose.
Read more
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SEO Case Studies
Latest

Discover Our Digital Strategy Success Stories

Read about our clients' achievements and how we helped them.

Bare Energy – Solar Company Supporting Sales with Smarter Automation

Helping the sales team nurture prospects and convert more enquiries into paying customers.
Marketing Automation
B2B
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Barossa Valley Wine Company - Top Shelf South Australian Vinyard

Close collaboration between specialist marketing agencies delivers a delicious brand rejuvenation across organic and paid channels
Social Advertising
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